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Pure Earth Collection

Pure Earth Collection began when founder Emma started questioning what was really surrounding her children — at bedtime, at play, at home. After years navigating allergies and health issues, she discovered the answer wasn't more products, it was better ones. So she created them herself.

This women-owned, mother-led brand reimagines children's essentials using gentle, breathable, plant-based alternatives instead of synthetic fabrics and harsh chemicals. Recognised by the Organic Baby Awards 2025 and trusted by over 10,000 families globally, Pure Earth Collection proves that plastic-free, natural baby products don't have to compromise on quality or practicality.

From organic baby sleeping bags to everyday essentials, these are choices that support healthier futures for children and the planet. Buy now from For The Creators.

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FAQ's

Are Pure Earth Collection products completely plastic-free?

Yes. Pure Earth Collection was founded on the mission to create children's products without plastics, using plant-based, natural alternatives instead of synthetic fabrics and materials.

What makes Pure Earth Collection baby sleeping bags different from standard ones?

They're made from organic, breathable, plant-based materials instead of synthetic fabrics. Pure Earth Collection sleeping bags are designed for sensitive skin, allergies, and parents who want genuinely natural options for their babies.

Has Pure Earth Collection won any awards?

Yes. The brand has been recognised by both the Organic Baby Awards 2025 and the Clean and Conscious Awards 2025, and is trusted by over 10,000 families globally.

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